Product director sets design trends

Marques McCammon, the director of product and business planning at ASC hermes replica 2424 bag Inc., routinely hears himself compared with the music and fashion impresario Russell Simmons.

Simmons is credited with helping check my reference to move hip hop music into the mainstream and turn it into a multibillion dollar industry.

Replica Hermes Birkin The 28 year old McCammon is credited with helping shape the future of automotive design through his groundbreaking work on specialty vehicles. That work draws on developments in fashion, architecture and hermes replica handbags popular culture. Replica Hermes Birkin

«I work with the research team, designers, engineers and product planners to create products that hermes replica briefcase have emotional appeal, sound engineering and practicality,» McCammon says.

«It requires bringing a lot of different elements together. My job is to try to keep it balanced to develop exciting products.»

McCammon, who joined ASC last year, heads the supplier’s advanced concept development team. The five years he spent with the Chrysler group prepared him for that job.

As a small vehicle product planner at the Chrysler group, McCammon helped revive the Neon economy car brand with his work on the hermes bracelet replica Dodge SRT 4 performance version in 2003. His duties included coordinating construction of the vehicle’s prototypes.

Replica Hermes McCammon also was a senior consumer replica hermes bag and societal trends analyst for the automaker. Replica Hermes

He began his career designing helicopters for Sikorsky Aircraft Corp.

ASC of Southgate, Mich., ranks No.

An ASC developed version of the SSR, called Blackbird 425 for the amount of its horsepower, features a lowered suspension, 20 and 22 inch wheels by Davin and Brembo brakes.

«We focus on innovation, not inventing,» McCammon says of his team’s birkin inspired replica handbags work. «We take known concepts and combine them in different ways.»

The team focuses on what McCammon calls «the lines of aspiration.

replica hermes belt uk «Everybody dreams of something bigger,» he says. «I don’t care who you are, everybody can imagine a next level. orange birkin replica We try to figure out what the consumer’s dream is from a whole lifestyle standpoint. It’s really trying to get in their heads to understand why they weren’t motivated to buy a certain vehicle and seeing what can be done to make it more appealing. replica hermes belt uk

«It’s one thing to give a customer a cool feeling,» he adds. «But you have to give a little bit more value than they expect.»

McCammon’s team spends a lot of time gathering information in the field. replica hermes mini bag The group routinely attends events that range from the Meadow Brook Concours d’ Elegance in suburban Detroit to DUB magazine’s SuperSeries car show in Los Angeles. Team members also monitor the major national and international auto shows.

«We stay around people who are in the know to stay on top of https://www.hbags.ru/belts-c-15/ the trends,» McCammon says. «We have to get out to find out what’s really going on and moving people’s hearts.»

The group also tracks trends in fashion and architecture, he adds.

cheap hermes belt «When you’re dealing with emotions, it all comes together,» he says. «Everything from architectural design to hermes belt replica electronic trends have a way of making it into automotive design.» cheap hermes belt

best hermes replica McCammon calls personalization the replica hermes purse driving force in automotive design. The average annual sales volume per nameplate was about 100,000 vehicles 15 or 20 years ago, he says. Today that figure is 40,000 to 50,000 vehicles, he says. best hermes replica

Consumers are looking more at niche vehicles and aftermarket products, McCammon says. He wants to help automakers find ways to get more variation in single vehicles.

McCammon, a native of Queens in New York, spent much of his adolescence sketching kits for cars.

«My stepfather had an old K car, an Aries,» he recalls. «I sat down with my pen and pencil and sketched out a body kit for the car because that’s all we had.

fake hermes belt vs read real «There was one guy at my high school who used to drive a Honda, all tricked out. I didn’t have that, so I would sketch to try to figure out how I could make my K car cool.» fake hermes belt vs real.